Jaime Izurieta-Varea: Authenticity on Main Street and the Experience Economy - Episode #14

Jaime Izurieta is the founder of Storefront Mastery, a creative agency that helps Main Street districts and retailers succeed in a world tilted towards big box competitors. Jaime is also the author of several books, including Storefront Mastery and Main Street Mavericks: Innovation, Leadership, and a Bright Future for Main Street Businesses. In this episode, he discusses the unique opportunities for small business, the effects of monetary policy and regulation, the experience economy, and more.

https://yeomanpodcast.com/2024/08/24/episode-14-jaime-izurieta-varea/